The Industry EdTech industry industry in Latin America is growing rapidly, and with it comes great challenges for the management of payments and subscriptions in the region. Medical and Scientific Knowledge (MSK), a leading company in the sector, has managed to overcome these challenges with the help of Rebill, a platform that has allowed them to optimize their payment processes and scale their business.
Below, we invite you to watch the video where Alejandro Ruberto, CEO of MSK, explains in detail how they managed to transform their payment management thanks to Rebill:
Challenges of the EdTech sector in Latin America
In a market as diverse as Latin America, managing online payments is a challenge, especially when integrating multiple local payment methods and ensuring secure transactions. For companies like MSK, some of the key issues are:
- Diversity of payment methods: from credit cards to local payments such as SPEI y OXXO.
- 24/7 support to avoid transaction interruptions.
- The automation of recurring recurring payments to reduce errors and improve efficiency.
Alejandro Ruberto, CEO of MSK, explains:
"Our main problem was agility in payment integration. With Rebill, we found a solution that allowed us to integrate all the payment methods we needed on a single platform, without losing the ability to operate in multiple countries."
The solution: Rebill
The implementation of Rebill changed the way MSK managed its transactions, optimizing both its payments and subscriptions. Ruberto stresses the importance of real-time support:
"Unlike other vendors, Rebill offers us 24/7 support, which has been instrumental in avoiding any disruption to our operations."
Key MSK results:
- 85% payment approval rate in markets such as Mexico and Chile.
- 157% growth in subscriptions in Mexico in the second quarter of 2024.
- Reduction of staff in the collections team, from 17 to 10 employees, without compromising efficiency.
Ruberto added:
"Automation and the ability to handle multiple payment methods allowed us to significantly reduce the operational burden. This, in turn, has helped us focus on expanding our business rather than managing technical issues."
Rebill's role in MSK expansion
Thanks to Rebill's flexibility, MSK was able to integrate local payments such as OXXO, SPEI and Khipu. This not only improved the payment experience for users, but also reduced the abandonment rate.
"Rebill's ability to handle automatic retries has enabled us to recover more than 90% of customers who had payment problems on the first attempt," says Ruberto. This has been crucial in increasing subscriptions and improving customer retention in the region.
Conclusion: Rebill as a strategic partner
For MSK, Rebill has become a strategic ally in its expansion process in Latin America. Ruberto sums it up as follows:
"Rebill not only helped us optimize our payments, but has become a key partner in our growth strategy in the region."
Ready to optimize payments and subscriptions for your EdTech company in Latin America?
If your company faces the same payment and subscription management challenges as Medical and Scientific Knowledge (MSK), Rebill may be the solution you need. Our team is ready to help you integrate multiple payment methods, automate your processes and improve customer retention with a platform designed specifically for the Latin American market.
<p style="margin-bottom:0;">Contacta con nosotros hoy y descubre cómo podemos ayudarte a transformar la gestión de pagos de tu negocio EdTech. Juntos, podemos impulsar tu crecimiento y garantizar una experiencia de pago sin fricciones para tus usuarios en toda la región.</p>
.avif)