Payment and subscription solutions in Colombia

Discover the best payment and subscription solutions for digital businesses in Colombia. Learn how to optimize your transactions and expand your business with Rebill.

Colombia, a dynamic digital commerce market in Latin America

Colombia is positioned as one of the most emerging e-commerce markets in Latin America, with e-commerce volume reaching US$42.3 billion in 2023 and a compound annual growth rate of 27% through 2026. This growth is driven by internet penetration, which reaches 92% of the adult population, and rapid adoption of digital payment methods.

Key data on the Colombian market

US$42.3 billion e-commerce volume: Colombian digital commerce reached US$42 billion in 2023, with an annual growth of 33%.
+33% compound annual growth rate: Colombian digital commerce is expected to maintain a strong growth trend until 2026.
92% digital penetration: In 2023, Internet penetration in Colombia reached 92% of the adult population.
76% in mobile purchases: The majority of online purchases in Colombia are made through mobile devices.

Local payment solutions

Rebill allows you to accept payments in Colombia with preferred local payment methods and international funds settlement.

Payin

We offer a wide range of payment methods including national credit cards, PSE payments, Efecty payments and more, optimizing approval and reducing chargebacks.

Payout

Make fast payments to suppliers and partners in Colombian Pesos (COP) with a high success rate.

Recurring payments

Create and manage subscriptions with national credit cards, national debit cards, PSE, and cash such as Efecty and Baloto. Recover 60% of rejected payments due to insufficient funds in subscriptions with our automatic retry engine.

Distribution of e-commerce payment methods in Colombia

According to recent data, the main payment methods for e-commerce in Colombia, by volume share, are:

International credit card: 39%.

PSE: 32%.

Efecty / Baloto / Cash coupons: 8%.

Debit card: 7%.

Digital wallet / Nequi: 4%

BNPL (Buy Now, Pay Later): 4%.

Domestic credit card: 3%.

Payment methods in colombia

Credit and debit cards: We accept all major local and international cards.
PSE: Interbank electronic payment system that has facilitated instant transactions.
Efecty and Baloto: Perfect for reaching the unbanked population and those who prefer cash payments.
Digital wallets: We accept QR payments through Nequi, the fastest growing digital wallet in Colombia.

Benefits of using Rebill in Colombia

Easy integration

A single point of integration for all your payment needs.

Cash flow optimization

Manage sales with multiple payment methods with ease.

Local support

Local language assistance and support for your customers and partners.

Start growing in Colombia with Rebill

Tap into the enormous potential of the Colombian market with local payment solutions that adapt to your current and future needs. With no need for a local entity in Colombia, Rebill facilitates efficient and secure payment processing.