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Published on
2024-03-05
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Updated:
2025-01-03

What is Hipercard?

Find out in this article everything you need to know about Hipercard, a very popular credit card in Brazil.
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What is Hipercard?

Hipercard is a widely accepted credit card in Brazil, issued by Itaú Unibanco. It is one of the most popular payment options in the country, especially in the Northeast and South regions of Brazil. Hipercard has more than 470,000 accredited establishments and more than 13 million cards issued since 2010.

History of Hipercard

Hipercard began as a loyalty program for Bompreço supermarkets in Recife in 1969. In 1993, it was fully transformed into a credit card and, in 2004, was acquired by Unibanco, which is now part of Itaú Unibanco. This acquisition enabled its expansion and made it a credit card accepted by a wide variety of commercial establishments.

Hipercard Features

  • No annual fee: Users do not have to pay an annual fee to maintain the card.
  • Installment payments: Allows you to make payments in installments, which facilitates the management of your personal finances.
  • Wide acceptance: Accepted in more than 470,000 establishments in Brazil.
  • Rewards program: Users can accumulate points for each purchase and redeem them for discounts and other benefits.

Benefits of Hipercard

  • Savings: The absence of an annual fee can result in significant long-term savings.
  • Flexibility: The ability to pay in installments helps users spread the cost of their purchases over time.
  • Acceptance in stores: Its wide acceptance facilitates purchases both in physical stores and online.

Use of Hipercard for online payments

Hipercard is widely accepted at a variety of online merchants in Brazil, including clothing stores, supermarkets and electronics stores. Many online merchants also allow installment payments with Hipercard, which is especially useful for large purchases.

Maximize payment opportunities with Rebill

If your business is looking to expand into the Latin American market and take advantage of leading payment methods such as Hipercard, Rebill is your ideal partner. We offer a comprehensive solution to accept cards, e-wallets, transfers and cash payments in more than 10 LATAM countries, with transparent costs and no minimum fees. Plus, our real human support is here to help you. With Rebill, you can make payments to your workforce, customers and partners in the currency of their choice, and our easy-to-use API and SDK will allow you to integrate quickly and seamlessly. Contact us today to find out how we can help you simplify cross-border payments and accelerate your expansion in Latin America.

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